When it comes to the management of complex business operations, the software that an organization chooses is a matter of concern, because the software choice is what ultimately undermines business success. With SMEs, this decision is much more challenging as they juggle between budget limitations and bigger contenders converting into a serious requirement for proficiency and cost-effective design.
With various ERP solutions accessible in the marketplace, picking the correct one requires thinking about numerous variables. For SMEs, one central point is the decision between local and cloud hosting. A cloud-facilitated ERP offers numerous benefits for SMEs compared to a traditional/ conventional ERP that is hosted on a local server. One such significant benefit is the adaptability and flexibility factor. A cloud-based ERP often seems more adaptable and flexible alongside ready to adjust towards a developing and consistently changing business workflow. Initial and support fees are likewise much lower with a cloud-facilitated ERP arrangement as they are often accounted for within license fees.
Confused between Odoo vs Microsoft dynamics? Let’s get a brief idea about the platforms and their exclusive features. Kindly read till the end to understand the differences between the two and at the end, you will get a clear view of which one is best for your business or in which CRM app you should invest.
Microsoft Dynamics
Microsoft Dynamics 365 is a powerful technology that caters to high-end clients. Microsoft 365 is a (SaaS) service-driven platform that aids in leveraging the larger high-end business. Generally, a large enterprise with a larger distributed database and consisting of a larger team set invests in Microsoft Dynamics 365. It integrates the management CRM and ERP modules in a way that the system is synchronized. It permits you to keep track of the customer management modules such as sales, marketing, and customer relationship module leading to significant raise in the sales revenue which could also be a great time-saver for your business. It can also be used as a stand-alone application supporting the sales Modules.
The biggest advantage to businesses investing in Dynamics 365 is that other Microsoft apps can be integrated into it which can lead to generating a greater impact on the Customer relationship Dynamics and coverage of your Customer Data. Moreover, the license provides exceptional rights to deploy the server software to the Microsoft Cloud platform and the on-premise cloud services.
Also Read: Why Should You Choose Linescripts Software for Odoo Implementation?
Odoo
Odoo is one of the best management ERPs in the tech world. Odoo has various management software apps that give excellent customization that allows the various features offered by multiple apps at a budget-friendly price. Odoo is preferred especially for small enterprises that want to grow & deliver outstanding customer experience.
Odoo delivers access to both the community (open-source) edition and offers services to the licensed enterprise Edition. It also delivers cross-platform functionalities to its customers. Odoo CRM includes features with keeping a record of customer experience, and analytics, which helps track leads and opportunities in the market.
Modules Comparison Between Odoo & Microsoft Dynamics
Sales Force Management
When it comes to sales management, Microsoft Dynamics has powerful tools for creating and modifying workflows for customer journeys. Dynamics also works well in guiding sales teams through essential actions such as call scheduling and email marketing. However, unlike Odoo, Microsoft's ERP software has a poor interface that hinders proper usage of some key features. Odoo's automation and integration into apps such as invoicing and accounting make it much more useful for sales management and it makes it more meaningful for businesses.
CRM
Odoo has a fast and reliable CRM interface that enables users to manage their customers and schedule activities all in one view. Microsoft Dynamics has had many instances of crashing. The CRM interface is also lacking, making it tough to configure and navigate.
Functionality
Both Odoo and Dynamics have a wide range of functions to optimize business operations. Microsoft Dynamics has extended functionality through its third-party market of applications and integration with the Microsoft Office Suite. However, when we consider the "out-of-the-box" functionality of both ERPs, Odoo is more functional and compatible with third-party applications. To get Dynamics to work effectively in an organization, there is a great deal of customization that must be done first.
Reporting
Reporting in Dynamics365 leaves a lot to be desired. The layout is not much of an upgrade from typical Microsoft spreadsheets. Odoo surpasses in this area with real-time reporting that can be displayed on charts and graphs.
Opportunities & prospects
Microsoft helps develop smarter apps to give a rise to sales revenue. It provides customized built-in tools without the necessity to code. It delivers an exclusive insight that gives a business clarity about the customers wanting to invest in their services. The best thing about the Dynamics 365 app is that it can be installed within a few hours using the already existing settings of Dynamics – 365 which acts as a great advantage in terms of app installation time and the overall setup. The only limitation to this is that it takes some training to install the app using the Dynamics 365 settings.
The unique feature that Odoo offers its clients leads score tools that deliver score percentages based on which an enterprise can get an idea of whether the client can be converted into a potential prospect. You can also create pipeline management working on the sub-stages as well as the addition of new sub-stages to the existing pipeline.
The Odoo lead score percentage is based on the factors like location, client company size, and financial history which serves as an excellent overview of the client worth eyeing.
Integration & Configuration Tools
A Dynamics365 sale is a standalone application that functions individually but also offers the services of integrating other Microsoft apps. It delivers a more accurate and effective output. There are many other built-in software apps available in App Source.
The biggest advantage that makes Odoo ideal for businesses in terms of CRM and sales modules is the fact that it integrates features of other modules such as sales, accounting, and many more. This provides a customized experience to its users and makes this technology worth investing in. Unique features can be utilized from the different modules of apps that target the business and delivers a problem-solving solution.
Conclusion
Both Dynamics and Odoo are well-tested and used by various businesses it depending on your business needs, size, and goal. But overall Odoo has an extra edge over Dynamics.
We at Linescripts provide a highly talented team of Odoo developers that can level up your sales revenue and facilitate better customer engagement. Linescripts provides services that will provide impeccable customer engagement and sales services.
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